Local orchestras to benefit from expertise of 2 maestros

first_imgMembers of the Guyana Police Force and the Guyana Defence Force, the National Steel Orchestra and various choir directors will be able to improve their techniques and skills in the field of music.Maestros Houlihan Robert (left) and Adelino Mota share a light moment with National School of Music Administrator Andrew TyndallIn addition, band members of a number of national orchestras are set to benefit from a 10-day workshop aimed at developing their level of musical productions and performances.This announcement was made by the administrator for the National School of Music, Andrew Tyndall as he introduced Maestros Houlihan Robert and Adelino Mota of Portugal, who will be facilitating the workshop.The two experts will be conducting sessions focusing on orchestral conducting and directing music bands among other areas of music.Tyndall explained, “What we will be having over the next 10 days is a combination of workshops which will culminate with a concert on the 10th of September.”The concert will be held at the National Cultural Centre and the group that will be working with the two maestros will showcase some of their new skills.Tyndall added, “We will be playing a repertoire of music, including Guyanese music, as well as music from other parts of the world, (which) include performances from the Guyana Police Force Band and from a mixed orchestra comprising members of the National Steel Orchestra, Guyana Defence Force, various drumming groups, string quartet and the Woodside Choir.”Maestro Robert, in briefing the press after his introduction, said: “I think it will be interesting just to look back at the genesis of this project and how this came about. I got a phone call in January last year from the head of the EU Delegation here. I know him from a project that I was involved in Mexico where he worked at the Irish Embassy and we put together a concert of only Irish music. Since then we stayed in contact, but this idea came up when he was talking with Yvonne Cole about it and said I think I know the person who will be able to put something like this together.”This workshop is the fulfilment of a commitment by the European Union to make a contribution to Guyana’s 50th Golden Jubilee Anniversary.“We are very grateful to the European Union. This would not have been possible without their support. This is their contribution to Guyana’s 50th Independence Anniversary, so we are very thankful for that,” Tyndall added.It is expected that at the end of the workshop, local conductors will be better able to execute the duties of their position which will result in better performances.The two maestros have been to several countries, facilitating orchestral conducting sessions.last_img read more

Disney Store Merchandise Report – July 2019

first_imgShare This!Welcome to our monthly feature, the Disney Store merchandise report, where we look at merchandise that’s available in the physical store locations in the United States. There is some overlap on Disney-branded items with what’s offered in the stores in the Disney theme parks and resorts, and there is lots of overlap with what’s offered online at shopDisney.com, but not everything that’s online is in the stores, not everything that’s in the stores is online, not everything that’s in the stores is in the parks, and so on.Photos of the in-store merchandise come from my “home” Disney Store location, the flagship store in Times Square, New York City.Good news! They’re running a sale until July 21, earn $25 for every $50 you spend in the store.Toy StoryThe store still has plenty of the Toy Story Merchandise we featured last month. You will still find Forky on mugs, tees, and more. Here are few of the highlights. School Supplies and BackpacksIt that time of year again. Back to school! There are lots of fun school supplies, but I find the backpacks particularly interesting. Many are as cute as the Loungefly fashion backpacks sold in the parks, and these are about half the price. PlushAs always, the wall of plush is brimming. Here too the selection is heavy on the dogs of Disney. Donald DuckThe store had a decent selection of Donald Duck-themed merch, presumably related to his recent 85th birthday. My favorite item is the adorable Donald-head cookie jar. Disney DogsA new display this month features images of dogs in the Disney animated films. Lion KingAs the Toy Story merchandise stock depletes, Lion King merch is taking its place. The new “live action” film opens on July 19. Chic PrincessesThe store has a large supply of standard Disney princess dresses, but they’re also starting to carry a line of chic Disney-bounding princess-inspired clothing for kids. DescendantsThe third installments of the Disney Channel original movie series is due out on August 2, but if you have a young daughter you already know that. Are any of these items on your must-buy list? Let us know in the comments. SalesSome sections of merchandise are on sale. July 4th merch and other summer items are understandably marked down, as is the remainder of the Mickey True Original line that debuted several months ago. Kids’ PajamasI don’t often wish my kids were preschoolers again, but when I do, it’s almost always when I see adorable tiny clothing. I mean, how awesome are these Captain Marvel PJs? Pro tip: this sleepwear could absolutely double as a Halloween costume – more comfortable and actually useful.last_img read more

E-Commerce Failures and Mistakes: Why do so Many Startups Fail?

first_imgWhat it Takes to Build a Highly Secure FinTech … I’m sure you are aware of the alarming rate at which E-commerce businesses shut down. If not, let me share with you the results of recent research about E-Commerce Startups. “90% of the E-Commerce Startups fail within their initial four years.” Are the reasons for startup failure the same as they’ve always been? Why do so many startups fail?The idea of online shopping excites today’s generation as much as purchases have in all generations.There is no denying the fact that the people today have become more price-conscious. They have much more marketing-savvy, and a brand-loyal that hasn’t been seen for a long time. Definitely not a positive sign for an aspiring entrepreneurs looking to venture into the e-Commerce business.E-Commerce Business Stats: The reality check.90% of the E-commerce startups fail within their first year.Of the remaining, 36% of E-commerce startups fail in their second year.Of the remaining, 44% of E-commerce startups fail in their third year.Of the remaining 50% of E-commerce, startups fail in their fourth year.Disappointing, right?There’s a lot you can learn from established businesses and successful entrepreneurship stories. Keep in mind that there’s lot more to learn from failure stories. Failures give you a concrete insight into what to avoid, and project options to try instead. I’ve done some research and digging for you to know the common (and avoidable) mistakes.E-commerce startups tend to make many errors in their initial years.Collect a checklist of what NOT to do — and scale your business among the selective 10% of successful e-commerce stores. Success stories is not churning out of random articles but the result of deep digging and through analysis. Consider each point as a gold coin and save them in your pandora box of ‘E-Commerce Entrepreneurship Wisdom.’Common mistakes e-commerce startups make — strategies to try instead.Below are the mistakes that have cost aspiring entrepreneurs a huge amount of money. Most startups also lose a decade of prime life years as well. And there really are dos and don’ts for an e-commerce business. Many of the startups are still making the same mistakes.What does it really takes to have a successful eCommerce store.Top Seven E-Commerce Mistakes to avoidE-Commerce1. Are you selling the wrong product? The most important thing to consider when launching an E-commerce business is the product, and it’s the biggest reasons startups fail. If you are selling products that are outdated or years ahead of their time, who do you think will purchase them? By choosing a wrong product category, you’ve already landed in a tough position to begin from.Here’s what to do instead:Make sure your online buyers or target audience is interested in the product you are selling. Find the right product category that is useful for both your custom and lookalike audiences.Ask yourself these questions:What should I sell to meet the demands of buyers?How should I add value to my product?How do I place my product correctly to have a value proposition?2. Are your product photos and description good enough?You’ve chosen a great product to sell online. You are sure it will hit the market as soon as people know about its availability and great features. You’ve done the target audience analysis and you are good to go. What if the product listing on your e-commerce store is inclusive of low-resolution, grainy photo and poorly written description?Look at your product photo and description. Does the photo look like something taken on a mobile phone from 2000? Does the description look as if it was written by a five-year-old? Fix these two points or you’ll never be able to convert your visitors into buyers.Here’s what to do:Never forget, it’s the visuals that appeal the online buyers first. Second will be the neatly-written understandable content. There is no excuse for poor photos nor excuse for poor English.Take good product photos that surpasses high-resolution with no glare or glitches (or get them done by a professional).Make sure your product description is catchy, to the point, and describes the item in a way it resonates with the buyers.Choose simplicity over flowery language.3. Is your E-commerce Store design lousy?Again, it’s the visuals that impress your viewers first. The design and appearance of your website matters a lot. 90% of the times it is the biggest factor that determines whether or not it will be successful. Website design is not all about external appearance, the visuals, and the graphics.Website design, in terms of an E-commerce store, is a broader term. The phrase covers everything about your site including the way it looks and the way it works. Aesthetic but also purely functional and serves the purpose of both visual appeal and easy to use interface.Here’s what to do:Build a strong, visually appealing, fully-functional store that speaks of user-friendliness, brand-authenticity, and great content availability.Add elements that give your store a competitive edge, increase the credibility, enhance the scope for communication, and assure easy navigation.4. Are you wasting your customer’s time?With online shopping, customers definitely get to save a lot of time. But the same phenomenon of ‘shopping from the comfort of home’ has made them more conscious about time wastage. No one likes to spend hours on a site to fill-in unnecessary detail and complete the formalities. Everyone wants to get things done with few clicks and swipe.There are a lot of E-Commerce stores that neglect to make their purchase and checkout process simple for their buyers-to their detriment only. With such a lengthy checkout process, buyers often abandon the cart and switch to another site.Here’s what you should do instead:Make the checkout process plain and straightforward to stop your buyers from dropping out at the last minute.Don’t ask for unnecessary details.Hire checkout trust signals to make it a secure gateway and partner with known payment facilitators because users are always skeptical about new companies.5. Have you aligned your pricing and your marketing ads?The other day, I saw a great deal on a juicer on the Facebook page of an E-commerce store. It was, in the literal sense, a steal. I quickly navigated to the official site for buying the product and found that the shipping charge was almost three times the product cost. Who are such companies kidding?I obviously didn’t buy anything and made a mental note to never buy any product from that seller.This is what a lot of e-commerce businesses are doing today-luring customers with half-informative ads and then disappointing them with hidden prices, which later becomes a top reason for cart abonnement.Here’s what I suggest:Manage your buyer’s expectations by telling them the truth.Make sure not to add any unexpected cost at the last minute.Stop scamming buyers in the name of shipping fee and never play around with their trust.You can add a shipping calculator widget to your store to ensure transparency for buyers.6. Do you have a clear policy?Don’t purchase from a company if they don’t have a clear product policy. As a buyer, I always lookout for an accessible and understandable policy. As a seller, make sure your information is precise and understandable.A lot of new e-commerce businesses have no policy, seeing which customers abandon the cart and shop from someone who has a broad guideline related to the development of a product.Here’s what you can do:Have the policy easily available under each product description on your e-commerce store.Have the policy emailed to the buyers once they’ve purchased with you.The policy should have information that can prevent any legal action against you.7. Are you making the right investment? Of course, the investment. When talking about online business, when can we ever neglect the investment part? If you’ve ventured into this business, you have to have enough money, no matter which product you are selling. Else, your company will cease to exist.Often, e-commerce businesses fail to make the right investment. They either overspend in unnecessary phases of their business and neglect other aspects of marketing.Here’s what to do:Make sure to create a budget about your spending’s-create separate fund sheets about each phase including promotions, marketing, and inventory management.It’s advised to test a small amount of inventory for gauging product demand before buying it in bulk amount.8. Is your content marketing working properly?Do I have to mention how important content marketing is? I know content marketing is clichéd – and I also know clichés become clichés for a reason.Digital marketers and experts around the world say that content SaaS startups should spend an average of 50% resources on strategic content distribution. If you want your product to rank high among the Google search results, you need to follow an appropriate marketing strategy. Every E-commerce startup needs to market their website and its products through different channels.Let’s see what Troop Messenger did to market the office communication application effectively– we wrote articles, blog posts, and created growth hacks around a variety of keywords and user intents to bring it at the first page of Google Search results.Points to be taken.High search volume and low keyword difficulty are crucial to building your content pillars. The same formula applies to high intent keywords for your niche. When people are searching for “Slack alternatives” it means they are already unhappy about Slack. And it’s our job at Troop Messenger to address their pain points in the post and offer them our tool that’s a great Slack alternatives.Here’s what we did:We first created a content marketing mission statement that outlines our target audience and the benefit they’ll get. Our mission statement included our goal of improving revenue, reducing marketing cost, getting more traffic, making more sales, increasing social media engagement and SEO success.Post that, we established our key performer indicators, which included hitting a certain revenue target, getting a certain number of email subscribers, increasing the site traffic, and getting more signups.Then, we spent our resources to assess our current position. We carried out a content audit to assess the usefulness and success of our articles and identified gaps. This way we found which content is widely shared, which piece needs improvements, which ones need to be removed, and what topics interest the readers.Our next step was to find out the best content channels, and identifying the main social networks where our articles and posts had maximum visibility and shares. In our case, most of the activity tool place through guest posts and blogs. We continued researching and refining our strategy for more details.Our final strategy was creating a content calendar where we scheduled all our contents. By using Google Calendar, we put dates for every piece of content and continue publishing quality material from time to time.SummaryDon’t become just another failed entrepreneur. Ask yourself the practical questions, research, analyze, and gain clarity. These new startup mistakes happen very commonly, over and over again. E-commerce stores and their trends change very frequently. Stay updated and always have the curiosity to learn more and find scope for improvement. Mohsin AnsariDigital Marketing Manager at Troop Messenger. Md Mohsin Ansari is a Digital Marketing Manager at Troop Messenger. He is accountable for analyzing the market trends, demographics, and dealing with all promotional and media channels. Why IoT Apps are Eating Device Interfaces How OKR’s Completely Transformed Our Culture Related Posts Follow the Puck Tags:#Ecommerce business ideas#eCommerce marketing last_img read more

Can mirrors boost solar panel output and help overcome Trumps tariffs

Citation: Can mirrors boost solar panel output – and help overcome Trump’s tariffs? (2018, January 26) retrieved 18 July 2019 from https://phys.org/news/2018-01-mirrors-boost-solar-panel-output.html Provided by The Conversation Falling costs for solar power have led to an explosive growth in residential, commercial and utility-scale solar use over the past decade. The levelized cost of solar electricity using imported solar panels – that is, the solar electricity cost measured over the life of the panels – has dropped in cost so much that it is lower than electricity from competing sources like coal in most of America. However, the Trump administration on Jan. 22 announced a 30 percent tariff on solar panel imports into the U.S. This decision is expected to slow both the deployment of large-scale solar farms in the United States and the rate of American solar job growth (which is 12 times faster than the rest of the economy). The tariff increases the cost of solar panels by about 10 to 15 cents per watt. That could reduce utility-scale solar installations, which have come in under $1 per watt, by about 11 percent.The tariffs may lead China and other countries to appeal the move with the World Trade Organization. But could innovations in solar power compensate for tariffs on panels? In my research, I have found that one solar technology – previously largely ignored because of low-cost photovoltaics, or PV, panels – could make a comeback: the humble mirror, or booster reflector, as it is known in the technical literature.Capturing lost energyMost engineering efforts to lower solar power costs are aimed at increasing the efficiency of solar PV cells, which increases the number of watts produced by a given panel under standard test conditions. This is normally good, but the advantage is reduced with large tariffs that raise the price of solar panels.Working with a team in Canada, my group has shown that using mirrors to shine more sun on the panels can significantly crank up their output. The reflectors are placed opposite the solar panels to send more light toward the modules in front of them. The light that hits them is reflected back toward the solar panels to produce more electricity. Now that panel costs in U.S. will go up, will reflectors make a comeback? Credit: Joshua M. Pearce, CC BY-SA In a paper published in the Journal of Photovoltaics, we showed through simulations that a maximum increase of 30 percent is achievable for an optimized system. We focused our research on the system rather than individual panels mostly because the current setup for ground-mounted solar panel arrays is wasting space and losing precious sunshine. The iconic flat-faced solar panels installed in large-scale (utility-scale) solar farms are spaced apart to prevent shading of the next row of panels. As the sun shines on the typical solar farm, sending electricity into the grid, a fair amount of the sun’s energy is lost as the light hits the ground between rows of panels. Past efforts have attempted to grow crops in this area between panels, a promising practice called agrivoltaics. Reflectors capture some of that lost energy from the sun. An infrared photo shows how reflectors send more light toward solar panels to produce more power. Credit: Joshua M. Pearce, CC BY-SA This article was originally published on The Conversation. Read the original article. Explore further Using CGI for solar simulationsSuch booster reflectors, also known as mirrors or planar concentrators, are not widely used because of concerns about warranties. Normally, solar panels are warranted for 20 to 30 years under strict circumstances based on accelerated testing done by the manufacturers. However, when putting more sunlight on the panel with a reflector, there are greater temperature swings and non-uniform illumination. Older simple optical simulations wrongly predicted the effect, which scared manufacturers about module failures. Thus, because of the uncertainty with potential hot spots, using reflectors often currently voids warranties for solar farm operators. We found a way to accurately predict the effects of reflectors on panels using bi-directional reflectance function, or BDRF, simulations. This phrase is a mouthful, but ironically most of us are used to seeing it used all the time. BDRF is regularly used in movies and video games to create more life-like computer generated imagery (CGI) characters and scenes. This works for our purposes because BDRF equations describe how light bounces off irregular surfaces and predict how the light will scatter, creating indirect brightening and shadows. This is exactly what we needed to properly predict the impacts of non-perfect mirrors mounted in front of solar panels.We created a BDRF model to predict how much sunlight would bounce off a reflector and where it would shine on the array. Real surfaces do not necessarily behave like perfect mirrors that perfectly reflect light, even if they look like it, so we applied BDRF models to these materials, which scatter the light instead. The good news, we found, is that the ‘hot spot’ behavior was far less than predicted by simple optical models. By showing how the reflectors scatter light as a function of wavelength, we have started to take the risk out of using reflectors with solar panels, as well as show how the reflectors greatly increase solar system output. Most importantly, we tested the model outside in a real array. We ran an experiment on Canada’s Open Solar Outdoors Testing Field in Kingston, Ontario.The results were intriguing. We first tested reflectors with panels that were not titled in the optimal angle to capture solar energy for that location. With that placement and standard panels, the increase in generated solar electricity reached 45 percent. Even with a panel optimally tilted, the efficiency increased by 18 percent and simulations show it could be pushed to 30 percent with better reflectors. Reflectors are not widely used by solar project developers now, in part because solar panels prices have come down so much. It has been typically cheaper and simpler to add more panels to an installation, rather than boost the output of panels by reflecting more light on them. But now with these tariffs, the solar industry may want to take a close look at reflectors again. A large increase of energy output at the system level by using mirrors could greatly change how solar panels are installed on solar farms, during this time of artificially inflated prices for panels comingfrom outside the U.S. This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only. Shining more light on solar panels read more